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 MASTERPLANNING

ECM GROUP

The Value of Masterplanning

Masterplanning is a holistic approach that involves an in-depth examination of a site’s current state and the strategic steps required to achieve the envisioned future. This collaborative process involves not only clients, but also various urban design professionals, with the aim of considering not only the present, but also the future requirements to the area. In essence, masterplanning is a crucial factor that distinguishes designs created by urban architects from those developed by building designers.

Masterplans serve as tangible statements, articulating the current state of a project or site, its future aspirations and the steps needed to achieve these goals. Successful masterplans are the result of a harmonious blend of client concerns and professional insights, presenting a unified vision. Flexibility and client involvement from the outset of the project contribute to a solid foundation, improving the likelihood that the plan will meet tomorrow's needs.

These plans typically encompass area history, development context and current conditions, including assessment of parallel recommendations, plans, designs and implementation strategies.

Masterplanning becomes indispensable for projects that are staggered due to financial constraints, enabling cost-effective realization with minimal disruption. As circumstances change, an appropriate design today may prove sub-optimal at the next stage of life or career. Masterplanning takes these evolving needs into account, ensuring adaptability to changing requirements, saving significant costs by anticipating future changes.

Furthermore, comprehensive planning results in a more contented and comfortable environment that matches current and future lifestyle needs. Most importantly, it enables individuals to reside and work in spaces with confidence, knowing that adaptation to changing needs is an inherent feature. In essence, masterplanning is a visionary process that not only looks to the future, but also ensures that areas designed today continue to evolve and meet the dynamic needs of tomorrow.

Services

Volkswagen

Industrial park for Volkswagen component manufacturers

Raven

Logistic terminals by Raven, a British logistics developer (7 projects)

Schneider Electric

Localization of a Schneider Electric facility

Pilkington

Localization of a float glass facility and the Pilkington, MO energy-efficient coating line

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